BITNAGE HAIR · Gangnam Seolleung Station branch

… 14 Teheran-ro 43-gil, Gangnam-gu, Seoul 2F

Overview

If you want an authentic K-hair experience in Gangnam, visit BITNAGE HAIR. Located near Seolleung Station, BITNAGE HAIR suggests designs based on the latest Korean hair trends, tailored to each customer's face shape, hair condition and usual style. Explore layered cuts, hush cuts, Korean perms, coloring that considers your personal colors, balayage and bleaching designs, men's hairstyles and other K-hair looks. Rather than simply copying a photo, we value consultation and design that thoroughly check your desired image and current hair condition, helping us find 'the Korean style that suits me best' together. Recently, international customers wanting a hairstyle change during their Korea trip have also been visiting regularly. We carefully confirm the desired style and process before starting, so even first-time visitors to a Korean salon can feel comfortable. For a transformation worth capturing in photos during your Seoul trip, experience Gangnam's local K-hair salon BITNAGE HAIR. 📍 Gangnam-gu, Seoul · Walking distance from Seolleung Station ✂️ K-hair / Layered cuts / Perms / Color / Bleaching / Balayage & ombré / Men's hair

Information

    Amenities and services

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    Customer reviews of this business

    Excerpts from reviews posted on Naver. Not included in Pglemaps verified-booking reviews or ratings.

    영심이3** NAVER
    Last time they dyed my hair a color that suited my complexion; this time they cut it in the style I wanted. I used to wander between salons, but finding salon director Chunri and settling here has made life so much easier. It amazes me that scissors alone can give my hair so much volume over the flat back of my head. Thank you for always making my hair look beautiful!

    Excerpt · Translated from Korean Visited

    인생네컷머리띠** NAVER
    I stop here whenever I come to Gangnam, and stylist Juyoung is my absolute favorite 💕. Thank you for always transforming my look. For Gangnam, it has to be Bitnage Hair! The stylist is so kind and so good at cutting hair. I especially appreciated the recommended cut because I don't know which styles suit me ^_^. Haha, the best~

    Excerpt · Translated from Korean Visited

    solbe** NAVER
    So thorough and satisfying!! I got a root perm, and it really was different from other places! This is the first place that has added volume even inside the side sections, haha. The detailed styling and care instructions made the experience even better. Thank you!

    Excerpt · Translated from Korean Visited

    kiriki** NAVER
    Seona somehow found a gorgeous, luminous color that perfectly matched my skin tone. I worried about damage during the coloring, but the careful attention from the supporting hair treatment through the finish seems to have made my hair even softer. They always impress me by carefully checking whether anything is uncomfortable throughout bleaching and coloring. Every visit, Seona finds the perfect style for me, so I can't go anywhere else now! I trust Seona completely, and everyone keeps asking where I got this ash beige done. Everyone should go to Seona—and go twice! 🤍

    Excerpt · Translated from Korean Visited

    배채우고갑** NAVER
    A genuine review whose repeat visits speak for themselves;;; The salon director is simply good at every kind of cut.... I'm so, so happy with the sleek cut too!!! 🥺 I've been coming for six years, and the work is always thorough and kind, always giving me exactly what I want 😭. Thank you for the beautifully finished coloring too 😎.

    Excerpt · Translated from Korean Visited

    Jiyooisfr** NAVER
    My hair was so long that I was looking for somewhere to go. I came because of the good reviews, and I'm so happy!! Usually, much more gets cut off than the length I want, but here they kept checking the length before cutting and at every stage. The styling is really beautiful too, haha.

    Excerpt · Translated from Korean Visited

    냠냠쩝쩝호로록츄릅** NAVER
    The salon director's work was art.. 🫶🏻 My hair looks so beautiful from both the back and the front 🩷. It was my first visit, and the kindness was wonderful. They understood the style I wanted and expertly made it as flattering as possible. My intention to return is 500000%!!! If you don't know where to get an updo, definitely come here.. A huge recommendation!! 🍀🍀🍀

    Excerpt · Translated from Korean Visited

    ysun10** NAVER
    This is where I always go for perms.. They're brilliant at them! Maybe they design it to be easy to style myself, because I manage it easily on my own. My coworkers say it looks beautiful, as if I'd used a curling iron, haha.

    Excerpt · Translated from Korean Visited

    mal**** NAVER
    I got my hair colored and cut near Seolleung Station and was really happy. What I liked most was that stylist Juyoung handled everything from the initial consultation through coloring and cutting to the end, without anyone taking over midway. They understood the style I wanted, and I liked the natural result. The salon was clean and comfortable, so it felt like I'd had a restful break during the service. It's easy to reach, close to Seolleung Station, and I'd like to visit again.

    Excerpt · Translated from Korean Visited

    해피해피** NAVER
    The color consultation helped me learn which hair color suits my complexion, which was wonderful. They found the best hair color for my skin tone and colored it carefully, so I'm leaving with beautiful hair and a lot of satisfaction. I'll come again!

    Excerpt · Translated from Korean Visited

    lee**** NAVER
    I came back for an autumn color after almost two months!! This color came from one full bleaching session including the roots, followed by one coloring session, and it's so pretty 💕. I'd originally imagined something redder, but my hair was very damaged and it was difficult to remove all the yellow. Following Juyoung's recommendation, we added some purple and went for a burgundy color! This shade suits autumn even better, and above all, despite having had my hair bleached almost six or seven times in total, hardly any broke, which makes me so happy 🥰. The rich cherry color in sunlight is really beautiful!! Thank you~~

    Excerpt · Translated from Korean Visited

    dlakdl** NAVER
    My hair is porous and color fades quickly, but the careful work here seems to make the color last longer than at other places! The senior stylist also recommends styles that suit my face and overall look so well that I always trust them with my hair 🖤.

    Excerpt · Translated from Korean Visited

    미깡37** NAVER
    Stylist Juyoung... truly perfect..... 🧎🏾‍♀️💕 My previous bleaching had gone wrong, with an unflattering color, patches and severe damage. Wanting so much to find a hairstyle that suited me, I sought out Juyoung....!!! Wow.... I think I've found my best-ever hairstyle 😭😭♥️♥️. I had a color in mind, but they carefully chose a tone that fit me perfectly and worked to minimize further damage 🤍. Such a funny, kind and adorable stylist.. 👍🏻👍🏻 With this much praise, people will get suspicious... Anyway, thank you so much. They also explained hair care and blow-drying well, so I'll manage it at home and definitely see you in a few months. Thank you 😍😻💘.

    Excerpt · Translated from Korean Visited

    겨므** NAVER
    I've been a regular for six years. I've had all sorts of services—cuts, perms, coloring and straightening—and thank you for always doing them well. I'm happy to have a place in Gangnam offering varied services with consistently good results. Please stay open for a long, long time.

    Excerpt · Translated from Korean Visited

    우동** NAVER
    It's been five years since I moved up to the capital.. Even after moving to Gyeonggi, I always get my cuts from the salon director.. Once you've experienced that touch, you can't go elsewhere.. My rescuer.. My savior.. From the light, gorgeous layers of a long hush cut to a layered bob.. Truly.. the best.. ❤ I come regularly and have never once been dissatisfied 😭. If a lack of time forces me to go elsewhere, I'm not completely happy and quietly sulk 😭. But salon director Chunri at Bitnage Hair has never even left me wishing for more 😭. Bless you!

    Excerpt · Translated from Korean Visited

    shi**** NAVER
    I had balayage ombré with salon director Chunri and am really happy! My hair was already quite damaged, so I worried about bleaching, but they carefully checked its condition from the start and kept monitoring the color and damage throughout 🥹. I especially love how perfectly they achieved the naturally blended ash beige I wanted. It should also be easy to maintain because the roots will blend naturally as they grow! Thank you for the beautiful hair 🤍. I'll come back next time.

    Excerpt · Translated from Korean Visited

    봉이0** NAVER
    They really rescued my ruined hair. The third photo in the original review shows the balayage another salon messed up… The stylist calmly and kindly explained the process and design in enough detail to earn my trust before we even started. The finished hair is perfectly to my taste too 🥹. I'll definitely have the salon director do my hair again. Thank you 😘.

    Excerpt · Translated from Korean Visited

    토토** NAVER
    I've only been coming here for years~!! I actually do my hair almost as an annual or twice-yearly event, yet the perm lasts well enough not to cause any major problems, which is wonderful•• 💛. They're always kind and thorough, and I love it 💛🫶.

    Excerpt · Translated from Korean Visited

    dan**** NAVER
    I absolutely recommend it!! Both the senior stylist and the salon director were so kind that the whole coloring process felt pleasant ☺️. The senior stylist gave a careful consultation, explained everything clearly and didn't push excessive recommendations. I love my hair too, haha. It's exactly the subtle, soft brown I wanted, so I'm really happy… They also gave me a beautiful, trendy layered cut! Both seem very skilled. My intention to return is 200%! Highly recommended~~

    Excerpt · Translated from Korean Visited

    짱주** NAVER
    I'm more particular about choosing a salon than you might think. My hair isn't long, so I need frequent visits, and my hairstyle directly affects my image. Once I choose a place, I rarely change, so I'm even more careful. I've loved coming here since around the COVID era and still do. I plan to keep doing so.

    Excerpt · Translated from Korean Visited

    하하79** NAVER
    I came for a hidden two-tone color. My base hair color is quite dark and doesn't take color easily, but it came out well, which is great! Juyoung also tidied my hair beautifully and has such a lovely personality. I love my hair. I'll choose my next color and come back~~~!!!

    Excerpt · Translated from Korean Visited

    ** NAVER
    I had a scalp and hair treatment with stylist Juyoung. It was my first visit, and they asked about my usual hair concerns. They listened carefully, tailored the treatment to what I wanted and took good care of me! It feels as though my hair's condition has revived, and I've had a restorative break for the first time in a while 🫶🏻. I'll be back for a haircut soon. Thank you, Juyoung!! 💜

    Excerpt · Translated from Korean Visited

    hhj** NAVER
    I had balayage with the salon director ♥!! It was my first designed bleaching style, so I had lots of concerns, but they made it beautiful, exactly as I'd imagined, and I'm so happy, haha 🧘🏼‍♀️. Despite my extremely damaged hair, they made it look lovely within what was possible. I'd like to have another service here next time!! It's close to the station and easy to reach too. Recommended 👍👍.

    Excerpt · Translated from Korean Visited

    윤재임** NAVER
    It had been a while since I'd had my hair done, and the stylist's really kind consultation was lovely! 😊 They cut my hair beautifully in the style I wanted and carefully explained which styles suit me. The detailed styling instructions that I can easily follow at home made me very happy! I'd like to visit again 💗.

    Excerpt · Translated from Korean Visited

    d8**** NAVER
    I had a women's haircut with stylist Juyoung, and it came out so beautifully~ They explained styling well and adapted the cut I wanted to my hair. I'm really happy 🩷👍🏻👍🏻.

    Excerpt · Translated from Korean Visited

    누리보리** NAVER
    I booked at short notice and came for a trim, and Juyoung was so kind! They carefully considered what I wanted and even my preferences when recommending a hairstyle. I like the cut too! Juyoung is so funny that the haircut was never boring, and the result is lovely.

    Excerpt · Translated from Korean Visited

    yji**** NAVER
    It had been so long since my last coloring, and both the color and design came out beautifully. I'm really happy 🫢😎🥹. I arrived rather late in the day, so the work continued late into the night, but the kindness and care from consultation to finish were wonderful. My hair seems hardly damaged, and the color is so pretty. Thank you!!! 🩶🩶🩶

    Excerpt · Translated from Korean Visited

    영심이3** NAVER
    I dyed my hair mocha brown. It's not too dark, but subtle and elegant, making my yellow-toned complexion look brighter. I always get my cuts from the salon director, and today was another 👍. The haircut made my flat head shape look rounded, haha. The careful consultation today also made the service comfortable. Everyone around me says I look more stylish. I'll definitely be back!

    Excerpt · Translated from Korean Visited

    coc**** NAVER
    Root touch-ups are such a hassle that I booked with Juyoung to go darker. Such skilled hands 👍👍. The care instructions were excellent too. Thank you for the beautiful hair 🙏❤️.

    Excerpt · Translated from Korean Visited

    juneun06** NAVER
    The work was incredibly fast, and they blow-dried my hair exactly how I wanted, so I really liked it~! I'll visit again 🥰.

    Excerpt · Translated from Korean Visited

    멍멍** NAVER
    I got my hair colored by senior stylist Seona! 😊 My usual coloring salon moved, so I was looking for somewhere new. After searching Instagram extensively for coloring specialists, I came here. I'm completely happy with the result! ✨ They carefully recommended styles that suit me and seemed to understand the look I wanted before I even said it, so I could trust them. Above all, the shampooing was amazing... 😂 I thought I was getting a massage, and it felt so refreshing I almost fell asleep, haha. I'm happy with both the color and the service. I'll come again! Thank you 😊.

    Excerpt · Translated from Korean Visited

    ale**** NAVER
    I've been coming for five years, making the trip every time even while living in Daejeon and Ilsan. I've never been unhappy with my hair, and the care given even to areas I can't see makes it easy to maintain. I'd like to post a photo, but I'm too shy.. I'll keep coming regularly. Please keep taking care of my hair!

    Excerpt · Translated from Korean Visited

    기동이 ** NAVER
    I came without any particular plan, and they did a great cut and color in a style I wanted and a color that suited me!! The color is especially elegant, and my hair's condition is even better.. Haha. Thank you~♡

    Excerpt · Translated from Korean Visited

    yun**** NAVER
    My frizzy hair was bothering me, so I went darker with mint brown, without bleaching. The color is beautiful, and my hair looks much calmer, which makes me really happy 👍🏻. It's a subtle brown without red tones, so it looks elegant and I love it. Thank you for the care and the beautiful result! I'll be back for my next color 🩵.

    Excerpt · Translated from Korean Visited

    gri**** NAVER
    I had an all-over matte color with a khaki tint that took out the red tones, and I'm really happy. It's a pity the photo doesn't capture the matte khaki color well, but I'm absolutely delighted that they removed the red tones without bleaching.

    Excerpt · Translated from Korean Visited

    hhw** NAVER
    I colored my hair for the first time in ten years for my wedding photos~! The salon director chose a perfect shade for me—matte brown. I took care not to let it fade and finished the photo session beautifully! I worried it might be too light, but not at all! I liked how it softened my appearance 👍🏻. Everyone, go straight to salon director Chunri for wedding hair coloring!!!!! 🥹🤍

    Excerpt · Translated from Korean Visited

    zzl**** NAVER
    They matched my hair color beautifully in ash brown and were so kind. I'd like to come again 👍🧡.

    Excerpt · Translated from Korean Visited

    송가희27** NAVER
    My hair was extremely messy, sparse and hard to manage because of work. I always just dyed it black in the hope it would look a little neater. Then Juyoung gave me a consultation, and what a surprise: I knew my fine, badly damaged hair would be difficult to bleach, but I'd never known it could be lightened with color alone.. They gave me a noticeable style change without making it feel too much. The color was tailored to me, and I loved it 😭. Fine, sparse hair like mine needs some weight to look fuller. I always gave up on the layered cut I wanted, but here even the layers don't look too light: they retain enough weight to make my hair look fuller, which is wonderful!!! Thanks to the stylist, everyday care seems like it will be so easy. I love it!!!

    Excerpt · Translated from Korean Visited

    he10** NAVER
    Kind, attentive, easy-to-understand explanations about color, and a beautiful cut—I'm leaving completely happy!! See you again ☺️🫶.

    Excerpt · Translated from Korean Visited

    숨84** NAVER
    I'm growing out bleached hair and came for coloring to even out the tone! The difference between my new growth and bleached hair was huge and looked messy, but senior stylist Seona matched it neatly 😭. I'd always gone darker before, but wanted something lighter this time. The careful work produced a beautiful color 💗. I'll grow my hair quickly and come again. Thank you!

    Excerpt · Translated from Korean Visited

    ysun10** NAVER
    I'm truly grateful to have a salon I can always trust.. With detailed consultations tailored to my hair's condition, every visit produces a style that suits me.. ★ Thank you!! They're really brilliant at layered and hush cuts, and also do perms, coloring and bleaching well!! 👍🏻

    Excerpt · Translated from Korean Visited

    2** NAVER
    I described the style I wanted, and they carefully shaped it to suit my hair, which made me really happy! I also liked the clear styling instructions, and could feel the care throughout the service. I think I'll visit again.

    Excerpt · Translated from Korean Visited

    iami** NAVER
    I regularly come to the salon director for my hair, but today was the best yet‼️‼️‼️ They gave me a hairstyle I absolutely love 💕. This time the perm came out beautifully bouncy, exactly as I wanted, and I'm so happy 🥹. Truly a fantastic place for hair.. I wish everyone knew about it••• Thank you for always making my hair beautiful 🫶🏻🫰🏻. A little extra information: my surprise didn't work out 😭.

    Excerpt · Translated from Korean Visited

    MCA** NAVER
    I've been coming for over a year. Such a lovely personality, always consistent, and the haircutting skills are the best in the universe! I've never written a review during all my visits, so although I feel shy, here's my honest, straightforward review. Thank you for always cutting my hair so well :) Thanks to the salon director, I go home in a good mood after a cut, and I think I'll enjoy this weekend too! 🙏😀

    Excerpt · Translated from Korean Visited

    sow**** NAVER
    I always trust Seona with my hair ❤️. Thank you for coloring it quickly and neatly without irritating my scalp! My darker autumn color is done 🍂💛.

    Excerpt · Translated from Korean Visited

    jwnsiw** NAVER
    I went darker, and they always recommend flattering colors that look beautiful as they fade too, so I'm really happy 😭. No damage to my hair, long-lasting color—the best!! ❤️

    Excerpt · Translated from Korean Visited

    lee**** NAVER
    Stylist Juyoung always brings my bleached hair back to life 😭. I followed Juyoung here! I asked for a cool beige without yellow tones, but my hair's condition didn't allow more bleaching of the existing lengths, so they cleansed the color and used a slightly darker shade. They added silver tones to remove the yellow, creating a really subtle, beautiful color 😆😆. They always find the prettiest color without overdoing it, within limits that protect my hair, and I love it 💕. The thorough treatment even left my hair feeling better despite the root bleaching and coloring 🥹. I like colors that look beautiful in sunlight, and Juyoung always achieves that 😭. Thank you so much!! Colors done by Juyoung always look even prettier as they fade, and I'm especially looking forward to this one fading too, haha. I'll see you next time after it fades 🥰.

    Excerpt · Translated from Korean Visited

    jih**** NAVER
    As my previous color faded, my hair became patchy, with different tones at the top and bottom. It really stressed me out every time I looked in the mirror. I wanted to tidy up the color because it looked messy, so I had senior stylist Seona do ash brown. I'm absolutely delighted with the result!

    Excerpt · Translated from Korean Visited

    신나** NAVER
    The kind consultation helps them express the style I want beautifully. They also teach me how to style it alone at home. I like the comfortable, clean salon with its floor-to-ceiling windows. They adapt my desired style to me and effortlessly create styles that suit me too. Thank you.

    Excerpt · Translated from Korean Visited

    맛잘알입니** NAVER
    I tried coloring my hair for summer and am happier than I'd expected! The color is really beautiful, and my face looks brighter, changing my whole look. The consultation was thorough, and they captured exactly what I wanted, so my satisfaction couldn't be higher. I'd definitely like them to do my next color too!

    Excerpt · Translated from Korean Visited

    Before your visit

    Important information

    Please review the following so that every customer and business can use the service safely and smoothly.

    1. Shouting, abusive or threatening language, conduct that disturbs staff or other customers, and disruption of normal business operations are prohibited. Service or platform access may be restricted under applicable law and operating policies, and legal measures, including a claim for damages, may be taken when necessary.

    2. If a legitimate service charge—such as an on-site balance due after the service under the booking, checkout, or confirmed reservation terms—is not paid, access may be restricted and measures permitted by applicable law may be taken, including recovery of the unpaid amount or a claim for damages.

    3. If you intentionally or negligently damage or lose any merchandise, equipment, facilities, or accessories belonging to the business, you may be liable for the actual, substantiated loss.

    4. Unless stated otherwise, all dates and times shown for bookings, cancellations, no-shows, refunds, operating hours, and other service matters are displayed, determined, and applied in Korea Standard Time (KST, UTC+9).

    For inquiries, contact us at the email below. pglemap@gmail.com

    Check before booking

    Cancellation and refund policy

    The summary below explains how a Pglemaps booking deposit is handled when a booking is cancelled.

    31 days or more before the booking dateFull refund
    8–30 days before the booking date70% refund
    4–7 days before the booking date30% refund
    3 days or less before the booking date, or in case of a no-showNo refund

    Refund tiers are calculated by the number of calendar days between the cancellation date and booking date in Korea Standard Time (KST). Review the final terms again on the booking and checkout screens.

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    취소·환불 규정 전체 보기

    • Legal name: Pglemap Co., Ltd.
    • Representatives: Kim Jung-hyun and Ko Sang-gyun
    • Business registration number: 360-05-03393
    • Mail-order sales registration number: 2026-Gyeonggi Uiwang-0284
    • Address: Unit 1101, Building 203, 21 Saerom-gil, Uiwang-si, Gyeonggi-do, Republic of Korea (Poil-dong, Indeogwon Central Prugio)
    • Telephone: 010-2743-8473
    • Email: pglemap@gmail.com
    • Privacy officers: Kim Jung-hyun and Ko Sang-gyun

    Pglemaps Payment, Booking Deposit and Refund Terms (Users)

    Effective date: June 25, 2026 (2026-06-25)
    Revision effective date: August 26, 2026 (2026-08-26)
    Version: v3.5

    These Terms form part of the Pglemaps Terms of Service. The Korean version is the authoritative version.


    Article 1 (Payment Structure and Total Price Guarantee) ★ Amended

    1. The “Total Product Price” shown on the Service is the entire amount the User pays for that product.

    2. The User prepays to the Company, through a payment gateway (“PG”), a “Booking Deposit” equal to a stated percentage of the Total Product Price. The Booking Deposit is the Company’s online brokerage fee and is included in the Total Product Price.

    3. The remaining “Product Balance” (= Total Product Price − Booking Deposit) is paid by the User directly to the Merchant. The Company does not receive, hold, or settle the Product Balance.

    4. ★ Total Price Guarantee (Key Rule)
      - a. The User’s total payment (Booking Deposit + Product Balance) will not exceed the Total Product Price displayed on the Service.
      - b. The Merchant may charge only the Product Balance and may not charge again any amount corresponding to the Booking Deposit.
      - c. Article 8-2 of the Advertiser Terms imposes this obligation on Merchants. Violations may result in return of improperly obtained gains, a contractual penalty equal to five times that amount, termination, and permanent removal.

    5. ★ Information shown at checkout. The Company clearly displays the following as numeric amounts:
      - Total Product Price;
      - Booking Deposit payable now (amount and percentage);
      - Amount payable at the Merchant’s premises (Product Balance); and
      - applicable cancellation/refund rules and the maximum possible loss.

    6. ★ Remedy for overcharging. If a Merchant violates paragraph 4 and charges more than the Total Product Price, the User may report it to Customer Support. After verification, the Company will refund the overcharged amount and sanction the Merchant.

    7. The Company is not an electronic financial business operator under Korea’s Electronic Financial Transactions Act and receives only its own brokerage fee (the Booking Deposit) in the course of online brokerage.

    Example Payment Structure (Total Product Price: KRW 100,000)

    Merchant A (10% deposit) Merchant B (12% deposit)
    Total Product Price KRW 100,000 KRW 100,000
    Pay now (Deposit → Company) KRW 10,000 KRW 12,000
    Pay at store (Balance → Merchant) KRW 90,000 KRW 88,000
    User’s total expenditure KRW 100,000 KRW 100,000
    Maximum possible loss upon cancellation KRW 10,000 KRW 12,000

    The User’s total expenditure remains the same even when deposit percentages differ. The deposit amount that may be non-refundable upon cancellation, however, will differ.


    Article 1-2 (Online Marketplace Notice and Parties to the Transaction)

    1. The Company is an online marketplace intermediary under Article 20 of Korea’s Act on the Consumer Protection in Electronic Commerce, etc. Except where the Company is expressly identified as the seller, it is not a party to an individual product or service transaction. The Merchant identified on the product-detail and checkout screens is the seller.
    2. Before the User places an order, the Company provides a way to review the Merchant’s identity information, including business name, representative, address, telephone number, and business registration number, and clearly indicates during product review, booking, and checkout that the Company is not the transaction party.
    3. The Merchant is responsible for product/service content, quality, legality, safety, on-site performance, the Product Balance paid on site, and cancellations/refunds attributable to the Merchant. The Company is responsible for payment/refund of the Booking Deposit it receives, the brokerage system, information created and supplied directly by the Company, and its statutory duties as an online marketplace intermediary.
    4. Nothing in this Article excludes liability for the Company’s intent or negligence, failure to provide marketplace or identity notices, payment/refund duties, or other liability imposed by applicable law.
    5. The Company accepts complaints and disputes between Merchants and Users and supports necessary fact-finding and communications. Article 12 governs response deadlines and remedies.

    Article 2 (Disclosure of the Booking Deposit Percentage) ★ Amended

    1. ★ The Booking Deposit percentage is not fixed. It varies by industry and may also vary among individual Merchants in the same industry (for example, 10% for Salon A and 12% for Salon B).
    2. The percentage and amount applicable to each product, together with the amount payable at the Merchant, are clearly displayed on that product’s checkout screen. The User proceeds only after reviewing and agreeing to them.
    3. The percentage and amount reviewed and accepted by the User at checkout apply to that transaction.
    4. ★ No retroactive application. A later change to the fee rate between the Company and Merchant does not affect a booking already paid for. The percentage fixed at payment remains applicable.
    5. The Booking Deposit percentage determines the settlement structure between the Company and Merchant and does not change the User’s total obligation (the Total Product Price).

    Article 3 (Special Rules for Medical Categories)

    1. Dermatology clinics and Korean medicine clinics provide only information and booking brokerage without a Booking Deposit, in accordance with Articles 27, 56, and 57 of Korea’s Medical Service Act and related medical-advertising rules.
    2. The User pays no money to the Company. Medical consultation and procedure fees are governed solely by the contract between the User and medical institution and are paid directly to that institution.
    3. The Company does not receive a fee linked to medical charges and does not offer Payback in medical categories, consistent with Article 27(3) of the Medical Service Act prohibiting patient inducement through financial benefits.
    4. Medical-category services will begin only after the Company completes registration as a foreign-patient attraction business under Korea’s Act on Support for Overseas Expansion of Healthcare System and Attraction of International Patients.

    Article 4 (Cancellation and Refund Policy) ★ Amended

    The refund percentages below apply to the Booking Deposit. The Product Balance is settled directly between the User and Merchant.
    The policy applicable to each product is also displayed at checkout.

    Common Refund Schedule (All Merchants)

    The refund tier is determined by the calendar-day difference between the cancellation date and the booking date, with both dates determined in Korea Standard Time (KST, Asia/Seoul). The booking time of day and elapsed 24-hour periods are not used to determine the refund tier.

    Cancellation date Deposit refunded
    31 or more calendar days before the scheduled booking date 100%
    8–30 calendar days before the scheduled booking date 70%
    4–7 calendar days before the scheduled booking date 30%
    From 3 calendar days before through the booking date, after the booking date, or in the event of a no-show No refund

    Example: Deposit KRW 12,000; cancellation 20 days before the scheduled date → KRW 8,400 (70%) refunded and KRW 3,600 is non-refundable.
    The non-refundable portion is settled 50:50 between the Company and Merchant (Article 5(2) and Article 6).

    Application by Industry and Product-Nature Exceptions

    Industry Special rule
    Medical (dermatology and Korean medicine) No deposit is paid, so there is nothing to refund. The booking may be cancelled freely (Article 3).
    Optician — prescription glasses and contact lenses Online sales are prohibited under Article 12(5) of Korea’s Medical Technologists, etc. Act. The Company brokers only an in-store visit and the User pays no money to the Company. The common schedule does not apply and cancellation is free. Glasses/lenses are purchased directly from the optician in store.
    Rental cars The common schedule applies. A separate penalty based on the scheduled rental charge may also arise under Article 3 of the Standard Automobile Rental Terms and Korea’s Consumer Dispute Resolution Standards. The Merchant charges and settles that amount directly; the Company is not a party and does not collect it. See the product page for details.
    SIM / eSIM Before activation, the common schedule applies. No refund is available after activation (Article 7). Activation means actual data activation as stated by the Merchant on the product page.
    Transport (taxi, charter bus, private van, airport pickup) The common schedule applies. A pickup delay caused by a flight delay is not treated as the User’s fault; the Merchant must check the flight and wait for a reasonable period.
    All other industries (personal color, hair/beauty, esthetics, nail care, street photography, Pilates, luggage storage, hanbok rental, accommodation, delivery, etc.) The common schedule applies. No refund is available after performance begins, including the start of photography or treatment, check-in, or handover of goods.

    Article 5 (No-Show) ★ New

    1. ★ No-show standard. A User is considered a no-show if the User does not arrive within 30 minutes after the booking time without prior cancellation notice.
      - If the Merchant specifies another period, that period applies and is shown at checkout.
      - The Booking Deposit is non-refundable once a no-show is determined.
    2. The Company pays 50% of the forfeited Booking Deposit to the Merchant as a no-show fee; the remaining 50% belongs to the Company.
      - The Company does not currently make an additional automatic charge equal to 30% of the Total Product Price for a no-show. Any future token-billing or additional charge may begin only after prior PG approval, advance notice, separate acceptance of the revised terms and the User's explicit payment authorization. No additional-charge logic applies before all of those conditions are met.
    3. ★ User objection. The User may dispute a no-show determination with Customer Support within 7 days after notice.
      - The Company gathers statements and evidence from both sides, including visit records, contact logs, and store CCTV, and makes the final determination.
      - If the objection is accepted, the Booking Deposit is refunded and any no-show fee paid to the Merchant is recovered.
    4. ★ Sanctions for a false no-show report. If a Merchant reports a User who actually attended, sanctions may include return of improperly obtained gains, a five-times contractual penalty, termination, and permanent removal.
    5. A User expecting to be late may notify the Merchant in advance through the in-service messaging function, in which case the User may not be treated as a no-show.

    Article 6 (Booking Deposit Refunds by Cause) ★ Amended

    Cause Treatment
    User changes their mind Common schedule in Article 4
    Merchant fault (Merchant cancellation/no-show, failure to provide, material information mismatch) Full deposit refund. Statutory remedies for proven direct loss are governed by Article 6-2
    User no-show No deposit refund (Article 5)
    Natural disaster / force majeure Full deposit refund (no penalty)
    Company fault (system error or brokerage defect) Full deposit refund

    Article 6-2 (Actual-Loss Remedies and Dispute Support for Merchant Fault) ★ Amended

    1. If a booking is cancelled or not performed due to the Merchant, or the Merchant supplies a product materially different from its listing, the Company refunds in full any Booking Deposit it received and, where reasonably available, assists the User in finding an alternative booking.
    2. The Company does not promise a uniform or automatic award calculated as a percentage of the Total Product Price, and it does not currently prepay such an award and automatically charge or offset it against the Merchant.
    3. If the User suffers direct, actual loss, the User may claim proven loss from the responsible Merchant under applicable law. Customer Support accepts the complaint and assists with necessary fact-finding and mediation between the parties. Whether compensation is due, and its amount, is determined by evidence, agreement, mediation, or a final judgment.
    4. Damages relating to medical services follow the applicable medical laws and specialist dispute-resolution process. Where the Company received no Booking Deposit, including a qualifying optician visit booking, there is no Booking Deposit for the Company to refund. This Article does not limit any statutory consumer right.

    Article 7 (Withdrawal and Restrictions) ★ Fully Amended

    1. Principle — The User Has a Right of Withdrawal

    Under Article 17(1) of Korea’s Act on the Consumer Protection in Electronic Commerce, etc., the User may withdraw within 7 days after receiving the written contract terms.

    2. When Withdrawal May Be Restricted

    Withdrawal may be restricted under Article 17(2) of that Act in the following cases. In accordance with Article 17(6), the Company clearly discloses the restriction before payment.

    Restriction Legal basis Example
    The Company’s brokerage service has begun Article 17(2)(5) Booking confirmation — the Booking Deposit is consideration for this brokerage service
    Supply of a service/digital content has begun Article 17(2)(5) Activation of a SIM/eSIM
    Individually produced to the User’s order Article 17(2)(6) Prescription-lens processing or custom production
    Loss or damage attributable to the User Article 17(2)(1) —

    3. ★ Voluntary User Protection

    Even when the first restriction above applies, the Company voluntarily refunds all or part of the Booking Deposit under Article 4 to protect Users. This protection exceeds the statutory minimum.

    4. Product Balance (Contract with Merchant)

    The paragraph 2 restrictions may also apply to the Product Balance contract between User and Merchant, in which case the Merchant handles the matter under the Consumer Dispute Resolution Standards and other applicable law.

    5. Mandatory Law Prevails

    This Article applies only to the extent consistent with Article 35 of the Electronic Commerce Act (prohibition of terms unfavorable to consumers). Any term unfavorable to a consumer in violation of mandatory law is ineffective.


    Article 8 (Payment Methods, Sale Currency and Exchange Rates) ★ Fully Amended

    1. Payment methods. The User may pay the Booking Deposit using foreign credit/debit cards and digital payment methods actually offered at checkout. Available methods depend on the PG merchant agreement and review. The Company does not present an unapproved payment method as available.
    2. ★ Sale and authorization currency (USD); current service scope. The Company provides online Booking Deposit payment through PayVerse, for which merchant contracting, review, and technical integration have been completed, using only payment methods actually offered at checkout. The payment request and authorization are processed in United States dollars (USD). A request or processing state alone is not a completed payment; payment is finalized only after PayVerse confirms a successful transaction result.
    3. Internal pricing and Merchant settlement basis (KRW). Product cost/list price, commission calculations, and internal Merchant settlement may be separately maintained in Korean won (KRW). After payments begin, the User's authorized currency and amount will be the USD amount under paragraphs 2 and 4. The actual settlement currency, account, cycle and conversion conditions follow the final PG merchant agreement and the advance checkout disclosure.
    4. ★ USD amount fixed at payment. Checkout displays the Total Product Price, Booking Deposit payable now, balance payable at the Merchant, and applied exchange rate. The USD payment amount and exchange rate finally confirmed by the User are stored with the order and payment record. A later exchange-rate change does not alter the authorized amount.
    5. ★ Refund in the original payment currency. Refunds are processed to the original payment method in USD, the original payment currency. A full refund uses the original authorized USD amount. A partial refund applies the refund percentage to the USD amount fixed at payment. Later exchange-rate changes will not reduce the refundable USD amount to the User’s disadvantage. Minimum units, rounding, and support for partial refunds follow the checkout disclosure and confirmed payment-method terms. Receipt of a booking cancellation and completion of the PG refund are separate stages: the Service requests the original-currency refund from PayVerse and finalizes it as completed only after an asynchronous transaction inquiry confirms a successful result.
    6. Card-issuer exchange rates and foreign-use fees. If the User’s card or digital-payment account is billed in a currency other than USD, the issuer or payment provider may apply its own rate and foreign-use fee. Those are separate from the USD sale/authorization amount fixed by the Company and are outside the Company’s control. Posting time after reversal and the home-currency amount on a statement may also vary by provider policy and rate.
    7. Reference rates versus transaction rate. Converted KRW or other values shown on exchange-rate/currency-conversion screens or alongside a USD amount are estimates subject to market movement and provider delay. The transaction uses the USD amount finally confirmed at checkout and the exchange-rate snapshot stored with the order; the Company will not change them on the ground that other displayed values were merely informational.

    Article 9 (Payment Errors and Duplicate Charges)

    1. If a system or communications failure causes a duplicate or incorrect charge, the Company promptly refunds the excess after verification.
    2. Refunds are made to the original payment method in principle.
    3. If an incorrect charge is attributable to the Company, the Company also compensates the User for proven actual loss.

    Article 10 (Refund Procedure and Timing) ★ Amended

    1. Refund requests are submitted through the in-service process or Customer Support.
    2. After confirming the reason, the Company refunds the Booking Deposit or requests cancellation/suspension of the payment claim from the payment provider within 3 business days (by reference to Article 18 of the Electronic Commerce Act).
    3. ★ Interest on delay. If the Company delays without justification beyond paragraph 2, it pays delay interest prescribed by Article 18(2) of that Act and its Enforcement Decree.
    4. Refunds are made to the original payment method (such as foreign-card reversal or digital-payment refund) in principle; if impossible, another method is agreed with the User.
    5. Additional business days may be required before the refund appears on the User’s account or card due to issuer/payment-provider processing.

    Article 11 (Payback) ★ New

    1. ★ Payback is a monetary benefit credited or paid when a User completes a booked product/service normally and submits a review.
    2. Eligibility
      - normal completion of the booked product/service;
      - submission of a review through the Service; and
      - participation by the Merchant in the Payback campaign, as shown on the product page.
    3. Rate: 3%–5% of the Total Product Price, varying by product and shown on its page.
    4. Timing: within 5 business days after completion and review are confirmed.
    5. Validity: 12 months (one year) from crediting; unused Payback expires thereafter.
    6. ★ Excluded categories
      - Dermatology/Korean medicine: no Payback because Article 27(3) of the Medical Service Act prohibits inducing patients through financial benefits.
      - Optician visit bookings (prescription glasses/contact lenses): no Payback funding arises because the User pays nothing to the Company.
    7. Recovery: The Company may recover Payback for a false review, receipt without actual use, or cancellation/refund after completion.

    Article 12 (Dispute Handling and Remedies)

    1. A dispute concerning payment, refund, or a brokered Merchant transaction may be submitted to Customer Support. The Company generally provides a progress update within 3 business days and an investigation result or proposed resolution within 10 business days after receipt. If additional fact-finding is needed, it explains why and provides an expected schedule.
    2. A User who disagrees with the outcome may seek assistance from:
    Organization Role
    Korea Consumer Agency (www.kca.go.kr) Consumer redress and dispute mediation
    1372 Consumer Counseling Center Consumer counseling
    Korea Fair Trade Commission (www.ftc.go.kr) Reports of Electronic Commerce Act violations
    Tourist Complaint Center (Korea Tourism Organization) Complaints by foreign travelers
    1. Where the User is a consumer, consumer-jurisdiction protections under Korea’s Act on Private International Law and Civil Procedure Act are not excluded.

    Addendum

    These Terms take effect on June 25, 2026. The amended cancellation and refund policy in Article 4 applies from July 24, 2026.

    [Company Information] — Article 13 of Korea’s Act on the Consumer Protection in Electronic Commerce, etc.

    • Legal name: Pglemap Co., Ltd. (service: Pglemaps)
    • Co-CEOs: Kim Jung-hyun and Ko Sang-gyun
    • Business Registration No.: 360-05-03393
    • Mail-Order Sales Registration No.: 2026-Gyeonggi Uiwang-0284
    • Address: Unit 1101, Building 203, 21 Saerom-gil, Uiwang-si, Gyeonggi-do, Republic of Korea (Poil-dong, Indeogwon Central Prugio)
    • Telephone: 010-2743-8473
    • Email: pglemap@gmail.com

    [Required] I agree to the Payment, Booking Deposit and Refund Terms above.

    예약 정보 최종 확인

    미용실 예약 확인

    — —
    Total service amount
    —
    Deposit (paid now)
    —
    Pay at store (on arrival)
    —
    Deposit charged now
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    예약 확정 안내를 받을 연락처를 입력해 주세요. 예약 요청 시 선택한 디자이너와 시간의 중복 여부를 서버에서 다시 확인합니다.

    Consent to share booking data with the merchant

    The information below is shared with this merchant so it can handle your booking.

    Recipient
    Bitnageheeo
    Purpose
    Booking confirmation, schedule coordination, service delivery and customer contact
    Data shared
    Name, phone, email, selected SNS contact, nationality, booked service, date, time, party size and requests
    Merchant retention period
    Until 30 days after service completion; longer only where required for a dispute or by law

    You may refuse, but you cannot request a booking with this merchant without this consent.

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