If you want an authentic K-hair experience in Gangnam, visit BITNAGE HAIR.
Located near Seolleung Station, BITNAGE HAIR suggests designs based on the latest Korean hair trends, tailored to each customer's face shape, hair condition and usual style.
Explore layered cuts, hush cuts, Korean perms, coloring that considers your personal colors, balayage and bleaching designs, men's hairstyles and other K-hair looks.
Rather than simply copying a photo, we value consultation and design that thoroughly check your desired image and current hair condition, helping us find 'the Korean style that suits me best' together.
Recently, international customers wanting a hairstyle change during their Korea trip have also been visiting regularly. We carefully confirm the desired style and process before starting, so even first-time visitors to a Korean salon can feel comfortable.
For a transformation worth capturing in photos during your Seoul trip, experience Gangnam's local K-hair salon BITNAGE HAIR.
📍 Gangnam-gu, Seoul · Walking distance from Seolleung Station
✂️ K-hair / Layered cuts / Perms / Color / Bleaching / Balayage & ombré / Men's hair
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Customer reviews of this business
Excerpts from reviews posted on Naver. Not included in Pglemaps verified-booking reviews or ratings.
영심이3**NAVER
Last time they dyed my hair a color that suited my complexion; this time they cut it in the style I wanted. I used to wander between salons, but finding salon director Chunri and settling here has made life so much easier. It amazes me that scissors alone can give my hair so much volume over the flat back of my head. Thank you for always making my hair look beautiful!
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인생네컷머리띠**NAVER
I stop here whenever I come to Gangnam, and stylist Juyoung is my absolute favorite 💕. Thank you for always transforming my look. For Gangnam, it has to be Bitnage Hair! The stylist is so kind and so good at cutting hair. I especially appreciated the recommended cut because I don't know which styles suit me ^_^. Haha, the best~
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solbe**NAVER
So thorough and satisfying!! I got a root perm, and it really was different from other places! This is the first place that has added volume even inside the side sections, haha. The detailed styling and care instructions made the experience even better. Thank you!
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kiriki**NAVER
Seona somehow found a gorgeous, luminous color that perfectly matched my skin tone. I worried about damage during the coloring, but the careful attention from the supporting hair treatment through the finish seems to have made my hair even softer. They always impress me by carefully checking whether anything is uncomfortable throughout bleaching and coloring. Every visit, Seona finds the perfect style for me, so I can't go anywhere else now! I trust Seona completely, and everyone keeps asking where I got this ash beige done. Everyone should go to Seona—and go twice! 🤍
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배채우고갑**NAVER
A genuine review whose repeat visits speak for themselves;;; The salon director is simply good at every kind of cut.... I'm so, so happy with the sleek cut too!!! 🥺 I've been coming for six years, and the work is always thorough and kind, always giving me exactly what I want 😭. Thank you for the beautifully finished coloring too 😎.
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Jiyooisfr**NAVER
My hair was so long that I was looking for somewhere to go. I came because of the good reviews, and I'm so happy!! Usually, much more gets cut off than the length I want, but here they kept checking the length before cutting and at every stage. The styling is really beautiful too, haha.
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냠냠쩝쩝호로록츄릅**NAVER
The salon director's work was art.. 🫶🏻 My hair looks so beautiful from both the back and the front 🩷. It was my first visit, and the kindness was wonderful. They understood the style I wanted and expertly made it as flattering as possible. My intention to return is 500000%!!! If you don't know where to get an updo, definitely come here.. A huge recommendation!! 🍀🍀🍀
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ysun10**NAVER
This is where I always go for perms.. They're brilliant at them! Maybe they design it to be easy to style myself, because I manage it easily on my own. My coworkers say it looks beautiful, as if I'd used a curling iron, haha.
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mal****NAVER
I got my hair colored and cut near Seolleung Station and was really happy. What I liked most was that stylist Juyoung handled everything from the initial consultation through coloring and cutting to the end, without anyone taking over midway. They understood the style I wanted, and I liked the natural result. The salon was clean and comfortable, so it felt like I'd had a restful break during the service. It's easy to reach, close to Seolleung Station, and I'd like to visit again.
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해피해피**NAVER
The color consultation helped me learn which hair color suits my complexion, which was wonderful. They found the best hair color for my skin tone and colored it carefully, so I'm leaving with beautiful hair and a lot of satisfaction. I'll come again!
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lee****NAVER
I came back for an autumn color after almost two months!! This color came from one full bleaching session including the roots, followed by one coloring session, and it's so pretty 💕. I'd originally imagined something redder, but my hair was very damaged and it was difficult to remove all the yellow. Following Juyoung's recommendation, we added some purple and went for a burgundy color! This shade suits autumn even better, and above all, despite having had my hair bleached almost six or seven times in total, hardly any broke, which makes me so happy 🥰. The rich cherry color in sunlight is really beautiful!! Thank you~~
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dlakdl**NAVER
My hair is porous and color fades quickly, but the careful work here seems to make the color last longer than at other places! The senior stylist also recommends styles that suit my face and overall look so well that I always trust them with my hair 🖤.
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미깡37**NAVER
Stylist Juyoung... truly perfect..... 🧎🏾♀️💕 My previous bleaching had gone wrong, with an unflattering color, patches and severe damage. Wanting so much to find a hairstyle that suited me, I sought out Juyoung....!!! Wow.... I think I've found my best-ever hairstyle 😭😭♥️♥️. I had a color in mind, but they carefully chose a tone that fit me perfectly and worked to minimize further damage 🤍. Such a funny, kind and adorable stylist.. 👍🏻👍🏻 With this much praise, people will get suspicious... Anyway, thank you so much. They also explained hair care and blow-drying well, so I'll manage it at home and definitely see you in a few months. Thank you 😍😻💘.
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겨므**NAVER
I've been a regular for six years. I've had all sorts of services—cuts, perms, coloring and straightening—and thank you for always doing them well. I'm happy to have a place in Gangnam offering varied services with consistently good results. Please stay open for a long, long time.
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우동**NAVER
It's been five years since I moved up to the capital.. Even after moving to Gyeonggi, I always get my cuts from the salon director.. Once you've experienced that touch, you can't go elsewhere.. My rescuer.. My savior.. From the light, gorgeous layers of a long hush cut to a layered bob.. Truly.. the best.. ❤ I come regularly and have never once been dissatisfied 😭. If a lack of time forces me to go elsewhere, I'm not completely happy and quietly sulk 😭. But salon director Chunri at Bitnage Hair has never even left me wishing for more 😭. Bless you!
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shi****NAVER
I had balayage ombré with salon director Chunri and am really happy! My hair was already quite damaged, so I worried about bleaching, but they carefully checked its condition from the start and kept monitoring the color and damage throughout 🥹. I especially love how perfectly they achieved the naturally blended ash beige I wanted. It should also be easy to maintain because the roots will blend naturally as they grow! Thank you for the beautiful hair 🤍. I'll come back next time.
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봉이0**NAVER
They really rescued my ruined hair. The third photo in the original review shows the balayage another salon messed up… The stylist calmly and kindly explained the process and design in enough detail to earn my trust before we even started. The finished hair is perfectly to my taste too 🥹. I'll definitely have the salon director do my hair again. Thank you 😘.
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토토**NAVER
I've only been coming here for years~!! I actually do my hair almost as an annual or twice-yearly event, yet the perm lasts well enough not to cause any major problems, which is wonderful•• 💛. They're always kind and thorough, and I love it 💛🫶.
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dan****NAVER
I absolutely recommend it!! Both the senior stylist and the salon director were so kind that the whole coloring process felt pleasant ☺️. The senior stylist gave a careful consultation, explained everything clearly and didn't push excessive recommendations. I love my hair too, haha. It's exactly the subtle, soft brown I wanted, so I'm really happy… They also gave me a beautiful, trendy layered cut! Both seem very skilled. My intention to return is 200%! Highly recommended~~
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짱주**NAVER
I'm more particular about choosing a salon than you might think. My hair isn't long, so I need frequent visits, and my hairstyle directly affects my image. Once I choose a place, I rarely change, so I'm even more careful. I've loved coming here since around the COVID era and still do. I plan to keep doing so.
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하하79**NAVER
I came for a hidden two-tone color. My base hair color is quite dark and doesn't take color easily, but it came out well, which is great! Juyoung also tidied my hair beautifully and has such a lovely personality. I love my hair. I'll choose my next color and come back~~~!!!
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**NAVER
I had a scalp and hair treatment with stylist Juyoung. It was my first visit, and they asked about my usual hair concerns. They listened carefully, tailored the treatment to what I wanted and took good care of me! It feels as though my hair's condition has revived, and I've had a restorative break for the first time in a while 🫶🏻. I'll be back for a haircut soon. Thank you, Juyoung!! 💜
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hhj**NAVER
I had balayage with the salon director ♥!! It was my first designed bleaching style, so I had lots of concerns, but they made it beautiful, exactly as I'd imagined, and I'm so happy, haha 🧘🏼♀️. Despite my extremely damaged hair, they made it look lovely within what was possible. I'd like to have another service here next time!! It's close to the station and easy to reach too. Recommended 👍👍.
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윤재임**NAVER
It had been a while since I'd had my hair done, and the stylist's really kind consultation was lovely! 😊 They cut my hair beautifully in the style I wanted and carefully explained which styles suit me. The detailed styling instructions that I can easily follow at home made me very happy! I'd like to visit again 💗.
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d8****NAVER
I had a women's haircut with stylist Juyoung, and it came out so beautifully~ They explained styling well and adapted the cut I wanted to my hair. I'm really happy 🩷👍🏻👍🏻.
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누리보리**NAVER
I booked at short notice and came for a trim, and Juyoung was so kind! They carefully considered what I wanted and even my preferences when recommending a hairstyle. I like the cut too! Juyoung is so funny that the haircut was never boring, and the result is lovely.
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yji****NAVER
It had been so long since my last coloring, and both the color and design came out beautifully. I'm really happy 🫢😎🥹. I arrived rather late in the day, so the work continued late into the night, but the kindness and care from consultation to finish were wonderful. My hair seems hardly damaged, and the color is so pretty. Thank you!!! 🩶🩶🩶
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영심이3**NAVER
I dyed my hair mocha brown. It's not too dark, but subtle and elegant, making my yellow-toned complexion look brighter. I always get my cuts from the salon director, and today was another 👍. The haircut made my flat head shape look rounded, haha. The careful consultation today also made the service comfortable. Everyone around me says I look more stylish. I'll definitely be back!
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coc****NAVER
Root touch-ups are such a hassle that I booked with Juyoung to go darker. Such skilled hands 👍👍. The care instructions were excellent too. Thank you for the beautiful hair 🙏❤️.
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juneun06**NAVER
The work was incredibly fast, and they blow-dried my hair exactly how I wanted, so I really liked it~! I'll visit again 🥰.
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멍멍**NAVER
I got my hair colored by senior stylist Seona! 😊 My usual coloring salon moved, so I was looking for somewhere new. After searching Instagram extensively for coloring specialists, I came here. I'm completely happy with the result! ✨ They carefully recommended styles that suit me and seemed to understand the look I wanted before I even said it, so I could trust them. Above all, the shampooing was amazing... 😂 I thought I was getting a massage, and it felt so refreshing I almost fell asleep, haha. I'm happy with both the color and the service. I'll come again! Thank you 😊.
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ale****NAVER
I've been coming for five years, making the trip every time even while living in Daejeon and Ilsan. I've never been unhappy with my hair, and the care given even to areas I can't see makes it easy to maintain. I'd like to post a photo, but I'm too shy.. I'll keep coming regularly. Please keep taking care of my hair!
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기동이 **NAVER
I came without any particular plan, and they did a great cut and color in a style I wanted and a color that suited me!! The color is especially elegant, and my hair's condition is even better.. Haha. Thank you~♡
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yun****NAVER
My frizzy hair was bothering me, so I went darker with mint brown, without bleaching. The color is beautiful, and my hair looks much calmer, which makes me really happy 👍🏻. It's a subtle brown without red tones, so it looks elegant and I love it. Thank you for the care and the beautiful result! I'll be back for my next color 🩵.
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gri****NAVER
I had an all-over matte color with a khaki tint that took out the red tones, and I'm really happy. It's a pity the photo doesn't capture the matte khaki color well, but I'm absolutely delighted that they removed the red tones without bleaching.
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hhw**NAVER
I colored my hair for the first time in ten years for my wedding photos~! The salon director chose a perfect shade for me—matte brown. I took care not to let it fade and finished the photo session beautifully! I worried it might be too light, but not at all! I liked how it softened my appearance 👍🏻. Everyone, go straight to salon director Chunri for wedding hair coloring!!!!! 🥹🤍
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zzl****NAVER
They matched my hair color beautifully in ash brown and were so kind. I'd like to come again 👍🧡.
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송가희27**NAVER
My hair was extremely messy, sparse and hard to manage because of work. I always just dyed it black in the hope it would look a little neater. Then Juyoung gave me a consultation, and what a surprise: I knew my fine, badly damaged hair would be difficult to bleach, but I'd never known it could be lightened with color alone.. They gave me a noticeable style change without making it feel too much. The color was tailored to me, and I loved it 😭. Fine, sparse hair like mine needs some weight to look fuller. I always gave up on the layered cut I wanted, but here even the layers don't look too light: they retain enough weight to make my hair look fuller, which is wonderful!!! Thanks to the stylist, everyday care seems like it will be so easy. I love it!!!
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he10**NAVER
Kind, attentive, easy-to-understand explanations about color, and a beautiful cut—I'm leaving completely happy!! See you again ☺️🫶.
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숨84**NAVER
I'm growing out bleached hair and came for coloring to even out the tone! The difference between my new growth and bleached hair was huge and looked messy, but senior stylist Seona matched it neatly 😭. I'd always gone darker before, but wanted something lighter this time. The careful work produced a beautiful color 💗. I'll grow my hair quickly and come again. Thank you!
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ysun10**NAVER
I'm truly grateful to have a salon I can always trust.. With detailed consultations tailored to my hair's condition, every visit produces a style that suits me.. ★ Thank you!! They're really brilliant at layered and hush cuts, and also do perms, coloring and bleaching well!! 👍🏻
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2**NAVER
I described the style I wanted, and they carefully shaped it to suit my hair, which made me really happy! I also liked the clear styling instructions, and could feel the care throughout the service. I think I'll visit again.
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iami**NAVER
I regularly come to the salon director for my hair, but today was the best yet‼️‼️‼️ They gave me a hairstyle I absolutely love 💕. This time the perm came out beautifully bouncy, exactly as I wanted, and I'm so happy 🥹. Truly a fantastic place for hair.. I wish everyone knew about it••• Thank you for always making my hair beautiful 🫶🏻🫰🏻. A little extra information: my surprise didn't work out 😭.
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MCA**NAVER
I've been coming for over a year. Such a lovely personality, always consistent, and the haircutting skills are the best in the universe! I've never written a review during all my visits, so although I feel shy, here's my honest, straightforward review. Thank you for always cutting my hair so well :) Thanks to the salon director, I go home in a good mood after a cut, and I think I'll enjoy this weekend too! 🙏😀
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sow****NAVER
I always trust Seona with my hair ❤️. Thank you for coloring it quickly and neatly without irritating my scalp! My darker autumn color is done 🍂💛.
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jwnsiw**NAVER
I went darker, and they always recommend flattering colors that look beautiful as they fade too, so I'm really happy 😭. No damage to my hair, long-lasting color—the best!! ❤️
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lee****NAVER
Stylist Juyoung always brings my bleached hair back to life 😭. I followed Juyoung here! I asked for a cool beige without yellow tones, but my hair's condition didn't allow more bleaching of the existing lengths, so they cleansed the color and used a slightly darker shade. They added silver tones to remove the yellow, creating a really subtle, beautiful color 😆😆. They always find the prettiest color without overdoing it, within limits that protect my hair, and I love it 💕. The thorough treatment even left my hair feeling better despite the root bleaching and coloring 🥹. I like colors that look beautiful in sunlight, and Juyoung always achieves that 😭. Thank you so much!! Colors done by Juyoung always look even prettier as they fade, and I'm especially looking forward to this one fading too, haha. I'll see you next time after it fades 🥰.
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jih****NAVER
As my previous color faded, my hair became patchy, with different tones at the top and bottom. It really stressed me out every time I looked in the mirror. I wanted to tidy up the color because it looked messy, so I had senior stylist Seona do ash brown. I'm absolutely delighted with the result!
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신나**NAVER
The kind consultation helps them express the style I want beautifully. They also teach me how to style it alone at home. I like the comfortable, clean salon with its floor-to-ceiling windows. They adapt my desired style to me and effortlessly create styles that suit me too. Thank you.
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맛잘알입니**NAVER
I tried coloring my hair for summer and am happier than I'd expected! The color is really beautiful, and my face looks brighter, changing my whole look. The consultation was thorough, and they captured exactly what I wanted, so my satisfaction couldn't be higher. I'd definitely like them to do my next color too!
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Before your visit
Important information
Please review the following so that every customer and business can use the service safely and smoothly.
01
Shouting, abusive or threatening language, conduct that disturbs staff or other customers, and disruption of normal business operations are prohibited. Service or platform access may be restricted under applicable law and operating policies, and legal measures, including a claim for damages, may be taken when necessary.
02
If a legitimate service charge—such as an on-site balance due after the service under the booking, checkout, or confirmed reservation terms—is not paid, access may be restricted and measures permitted by applicable law may be taken, including recovery of the unpaid amount or a claim for damages.
03
If you intentionally or negligently damage or lose any merchandise, equipment, facilities, or accessories belonging to the business, you may be liable for the actual, substantiated loss.
04
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The summary below explains how a Pglemaps booking deposit is handled when a booking is cancelled.
31 days or more before the booking dateFull refund
8–30 days before the booking date70% refund
4–7 days before the booking date30% refund
3 days or less before the booking date, or in case of a no-showNo refund
Refund tiers are calculated by the number of calendar days between the cancellation date and booking date in Korea Standard Time (KST). Review the final terms again on the booking and checkout screens.