The clothes are beautiful, and they style your hair really beautifully too.
Excerpt · Translated from Korean Visited
DoryeongAssi · Hanbok rental
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A hanbok rental shop near Gyeongbokgung Palace with a wide selection, from traditional to fusion hanboks. Enjoy a delightful hanbok experience at Doryeong Assi Hanbok, popular with locals for its clean, elegant hanboks!
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Customer reviews of this business
Excerpts from reviews posted on Naver. Not included in Pglemaps verified-booking reviews or ratings.
A variety of clothes are neatly displayed. I chose after a kind explanation. Apart from the disappointment of rain, I was happy with it. I'll use it again if I get the chance.
Excerpt · Translated from Korean Visited
Thanks to you, I really dressed like a young lady and enjoyed a stroll through Gyeongbokgung~🥰 The style recommendations showed such good taste, and the hair styling was lovely. I also really liked the chosen hair ribbon and accessories, haha! You can't see it in the photo, but the bottom was pink in a gradient. This hairstyle cost KRW 5,000, but I was told it was free with an advance reservation! It seems same-day booking is possible even an hour before visiting, so book and get your hair beautifully done♡ P.S. I was wandering outside twenty minutes before my reservation when I met the owners, a married couple, and asked if I could enter before my time. They welcomed me in, so I could get dressed a little early. If you've booked, just say so as soon as you enter. Things move quite busily inside, so either side might forget, haha.
Excerpt · Translated from Korean Visited
Two first-grade children visited. Asking children to look through all the hanbok and choose right away can make it harder. The manager wearing glasses first let them choose between simple and fancy styles, then showed the colors step by step, so they could find exactly what they liked. Their hair was beautifully styled individually, with preferences checked along the way! At another hanbok shop before, I'd been disappointed by the quality or kindness, but this place felt organized, kind and professional. Advance booking came with free hair styling and extra rental time, so I recommend booking before visiting! Highly, highly recommended.
Excerpt · Translated from Korean Visited
I wanted to wear hanbok at Gyeongbokgung and chose this place after lots of searching! The clothes were clean, with everything from traditional to elaborate styles. I couldn't decide, but the owner recommended something lovely, and I got lots of photos❤️ Booking ahead gave us plenty of time and beautiful hair styling, which made it even better😍😍 Friends from abroad will visit Korea soon, and I plan to come back with them!!~
Excerpt · Translated from Korean Visited
A friend from abroad said trying hanbok was what they most wanted from their Korea trip, so I chose this place after searching around. Most of all, I liked that even in summer the clothes were well maintained without unpleasant smells! English communication was possible, and my friends said they felt comfortable~ From elaborate hanbok to simple gradient designs, the choice was broad. Everyone found one they liked, and we took lots of beautiful photos and had fun🥰
Excerpt · Translated from Korean Visited
I went after seeing a social-media ad, and I really don't recommend it. The staff are rude and only rush you to choose hanbok. They do your hair carelessly too, making it look dated. They said prices start at KRW 25,000, but those are all old designs, and in the end they push you into choosing ones costing KRW 35,000–50,000. A complete bait-and-switch. What's more, it was KRW 85,000 for two people, but they tried to charge KRW 95,000? Only after I challenged it did they correct it, without a single apology. It felt like they'd been caught trying to overcharge me because I'm a foreigner. Don't trust social-media ads at all. It just ruined my mood.
Excerpt · Translated from Korean Visited
I'm a student from Taiwan studying abroad. I came with a friend and took lots of photos~ The hanbok are so pretty, and the owner is kind~ I'll return before going back to Taiwan!!
Excerpt · Translated from Korean Visited
Friends from abroad came to Korea, so I booked ahead and visited. There were lots of beautiful hanbok, and the recommendations for matching jeogori jackets were good. My friends were delighted, saying ours seemed the prettiest, haha. The staff are kind too. We had a lovely time~
Excerpt · Translated from Korean Visited
My child wanted to try hanbok, so I booked and visited. The clothes were clean and varied, and the kind staff made it an even happier experience~
Excerpt · Translated from Korean Visited
The owner was kind, and the shop was fine too.
Excerpt · Translated from Korean Visited
To fulfill my nieces/nephews' wish for hanbok photos while visiting from Canada, I searched carefully for a place with varied, clean clothes, where we wouldn't be pushed aside by groups and the hair styling was beautiful. That's why I chose here. The owner and all the staff are kind and recommend flattering styles. Even each hair accessory looked elegant, and they adjusted the skirt length so perfectly that walking was comfortable without spoiling the look. (Visible shoes and trousers really don't look good.) My nieces/nephews were the prettiest at Gyeongbokgung. Recommended! Recommended! Highly recommended!!!
Excerpt · Translated from Korean Visited
It was my first time spending time at Gyeongbokgung in hanbok. It felt like a princess experience for a day with my daughter. We took lots of lovely photos and had a happy day, haha.
Excerpt · Translated from Korean Visited
Four children went. Without any fuss, they got into beautiful hanbok quickly and enjoyed the blossoms at Gyeongbokgung~~ They say they want to return next spring, haha.
Excerpt · Translated from Korean Visited
I visited with my child after booking the day before. We were given an extra hour beyond the original rental time and complimentary hair accessories, so I was happy from the start. The space was very clean on entering and all the hanbok well cared for, which inspired trust. The staff and owner were so kind, treating my child just like a princess, and that made me happy too. Dressing and hair styling were neat and elegant, which I loved. My child enjoyed exploring the palace and folk museum in hanbok so much that we ran a little over time. Thank you to the owner for kindly understanding. During the rental, the petticoat hem also came loose after being stepped on, but they didn't make an issue of it and said it was okay. I'll use it again.
Excerpt · Translated from Korean Visited
A friend living abroad came to Korea and wanted to try hanbok, so we booked the day before and went. All the owners and staff were so kind. Even with only a rough description of our preferred styles, the recommendations were quick and thoughtful, and the hair styling beautiful. We had such a lovely time!
Excerpt · Translated from Korean Visited
Honestly, I was privately surprised that it cost more than expected.. But the moment we stepped into Gyeongbokgung, the price made sense. Our children's hanbok were the cleanest and most elegant there. Choose gradient designs rather than glittery fabric; gradients look much classier. A Mongolian tourist passing by asked to take a photo together, so we even got to model. I think we heard 'cute' about fifty times. I really liked that the clothes were cleaner than other people's. The beautiful hair styling was nice too.
Excerpt · Translated from Korean Visited
There are lots of different hanbok, and the staff are kind. Lovely!
Excerpt · Translated from Korean Visited
This is my second visit. The gradient colors are pretty, and the tops are quite good quality. The hair styling is really skilled too. Booking let us enjoy hair styling, bags and so on for free, which seemed a great service. Everyone was kind and everything clean, so it was a good experience.
Excerpt · Translated from Korean Visited
They welcomed us so warmly as soon as we entered and picked beautiful hanbok for us—so quickly and skillfully too!! The staff speak English and other foreign languages well, so even coming with a friend from abroad was completely comfortable, haha. I'll return next time I rent hanbok❤️
Excerpt · Translated from Korean Visited
It feels a bit more expensive than other shops, but my child enjoyed it, so I'm happy. They're kind.
Excerpt · Translated from Korean Visited
We came to rent hanbok for family photos at Gyeongbokgung~ There were so many beautiful styles that choosing was hard, but they selected flattering outfits for everyone that also looked coordinated👍 And the woman's hands were so skilled… She swiftly arranged the hair and accessories, and thanks to her we came back with beautiful photos~ If you're wondering where to rent hanbok for Gyeongbokgung, this is the place🤍✨
Excerpt · Translated from Korean Visited
Thank you for recommending such beautiful hanbok and for the lovely, very kind service☺️
Excerpt · Translated from Korean Visited
We thought we'd be earlier than our booking, so wandered nearby. It was cold, and they kindly let us come in early. But perhaps that was possible because no one else was there? When we were dressed and about to leave, the owner gave us heat packs that had been warmed in advance. After we returned, they asked if the packs had cooled, warmed them again while we returned the hanbok and gave them back to us. So touching🤍 It was my first hanbok rental with a friend and our outing together to Gyeongbokgung became a lovely memory. If I get another chance, I'll come straight back to Doryeongassi Hanbok😆
Excerpt · Translated from Korean Visited
My family from outside Seoul came to visit their daughter's home here after a long time. Eight of us, including my nieces/nephews, younger brother, mom and my son,made such lovely memories. The clothes were beautiful and the owner and staff so kind. I was caught off guard because I didn't know there was no parking, but we used a nearby American-style Chinese restaurant and found a great place to eat too. Being close to Gyeongbokgung was good. Thanks to you, we added another happy memory. Thank you💕
Excerpt · Translated from Korean Visited
Turns out I'm a woman who looks great in men's hanbok!!!!!!! In spring, I'll dress my friends in queen's and court hanbok, wear a royal dragon robe myself and put my friend's child in a crown prince's outfit, then go exploring.
Excerpt · Translated from Korean Visited
My sixth-grade daughter loved it! How could the length fit so perfectly, hahaha. The hanbok were beautiful overall, and the hair accessories were lovely too. We were delighted♥️ We plan to return in spring when the flowers bloom!
Excerpt · Translated from Korean Visited
My daughter in her second year of middle school wanted to wear hanbok to a palace. After lots of Naver searching, this place looked well reviewed with many lovely outfits, so I booked the day before and visited. They were kind, and once we described the style we wanted, they immediately guided us, so choosing was quick. My daughter loved it and smiled throughout the palace tour😊 I'll visit again~
Excerpt · Translated from Korean Visited
The hanbok are so beautiful and elegant. They recommend flattering colors and styles, and there are lots of sizes, which is great. (I worried a little beforehand, but there's no need to worry about sizing!!) Really kind without any pressure, and even friendly😊 And the hair accessories...... I love them! I'd never done this before and felt shy, but as soon as I put it on I was enchanted, haha. There are lots of foreign visitors and people in hanbok, so all the shyness disappears, haha. Highly recommended!!
Excerpt · Translated from Korean Visited
It seems like a must-do for middle school field trips to Gyeongbokgung. Even though it was chilly, they enjoyed walking around in beautiful sheer hanbok and really loved it.
Excerpt · Translated from Korean Visited
The staff and owner are so kind and organized that renting hanbok is quick and comfortable😆 Describe your preferred style and they'll suggest pretty skirts and jeogori jackets, and they style your hair so beautifully👍 The weather was good too, so we enjoyed our date💓
Excerpt · Translated from Korean Visited
There are so many pretty hanbok, and I loved the flattering design recommendations😊 My hair was quickly and elegantly styled to match too♡ Even next time, I definitely want to wear Doryeongassi Hanbok!!😊
Excerpt · Translated from Korean Visited
I had a lovely time wearing beautiful hanbok with a friend visiting from abroad. When you pick a skirt, they choose a matching jeogori jacket. Their choices were beautiful and thoughtful, which I liked. Do book on Naver before going. The benefits were good. One friend was tall, and wearing a petticoat made the skirt much shorter. If you're tall, ask beforehand or consider wearing it without the petticoat!
Excerpt · Translated from Korean Visited
I booked on Naver and visited, and they did my hair as a complimentary service, which was great! It was beautiful👍👍 There are lots of clothing styles, and the owner and staff are kind. The rental went well!!
Excerpt · Translated from Korean Visited
I booked on Naver ahead of time, but during the Chuseok holidays there were so many customers. Still, the owner and staff were kind, dressed us in hanbok and did our hair beautifully. I made unforgettable memories with my primary-school daughter~ On the way to Gyeongbokgung, I peeked at other hanbok shops and realized Doryeongassi Hanbok was definitely spacious. I'll rent here next time too~~
Excerpt · Translated from Korean Visited
Even with our big family making things hectic, they were cheerful and kind~ Though it was raining, we got lovely photos at Gyeongbokgung and returned thanks to them.
Excerpt · Translated from Korean Visited
We wore such beautiful hanbok. There were no other customers when we went, so it wasn't crowded and we could choose comfortably. Our hair was styled beautifully too. Passersby gave lots of compliments, so the children happily explored Gyeongbokgung. Wishing you success.
Excerpt · Translated from Korean Visited
The owner was so, so kind and lovely! The variety of clothes was good, and I especially liked the elegant tops. I wore a skirt with separate panels, and each one spread beautifully, making it great for photos. My hair was painstakingly styled, and the professional touch made it such a good experience. Unlike other hanbok shops, the interior was spacious and clean, with many beautiful skirts of decent quality, which pleased me. If I visit Gyeongbokgung again, I think I'll book here again.
Excerpt · Translated from Korean Visited
There were so many hanbok it was hard to choose, but when I asked for recommendations, they picked beautiful ones! Thanks to them, I made lovely memories with my mom.
Excerpt · Translated from Korean Visited
The timing of our Gyeongbokgung experience was uncertain, so I came that day without a Naver booking. Even so, they took such good care of us. They chose my child's hanbok well too~ We got lovely photos and made good memories thanks to them! I think I'll return next time I go to Gyeongbokgung.
Excerpt · Translated from Korean Visited
This is the hanbok rental shop I always use when I come to Gyeongbokgung💁♀️ The owner is kind and always guides us with a smile.👗 The hanbok are beautiful, varied and clean.💵 If you want to try pretty hanbok at a reasonable price, do come here~
Excerpt · Translated from Korean Visited
I chose this place for guests from abroad to try hanbok. The response was quick, there were lots of clothes and the facilities were fairly clean. They skillfully helped us choose styles to our tastes and did lovely hair in no time. It was a hot day, 35°C outside, but the flowing skirt felt less hot than I'd expected.
Excerpt · Translated from Korean Visited
I was looking for pastel women's hanbok and, passing by, saw such beautiful outfits displayed that I walked in as if spellbound🤍 Thank you for the kind welcome🥰 The hair styling was so beautiful and the recommendations so good!! Honestly, I think our hanbok were the prettiest at Gyeongbokgung😎 The prices are a little high, but they're worth it, and the hanbok seem more stylish than elsewhere, haha. If a friend from abroad comes to Korea, I think I'll recommend this place!!
Excerpt · Translated from Korean Visited
The hanbok were varied and clean. My child really loved it.
Excerpt · Translated from Korean Visited
Visiting Gyeongbokgung with friends from abroad, we got to wear hanbok together thanks to you. I think it was a great experience!! You did our hair beautifully as a complimentary service, and even though a few of us were slightly late returning, the owner was so kind. Thank you!!
Excerpt · Translated from Korean Visited
I rented hanbok because I wanted to wear it to Saenggwabang. They worked quickly, and because I'd booked, the updo was discounted and I was given plenty of rental time. I got beautiful photos and really enjoyed myself.
Excerpt · Translated from Korean Visited
I went with friends, as a group, I suppose..? They were really kind! The clothes were all beautiful.. The hair styling was lovely too.. Thank you..!!!
Excerpt · Translated from Korean Visited
Beautiful!! It turned out even prettier than I expected. There were quite a few people, but the staff took good care of us.
Excerpt · Translated from Korean Visited
This is my second time using the service. The clothes are beautiful, and the interior is clean.
Excerpt · Translated from Korean Visited
Panel skirts, tiered skirts, king's and queen's dangui garments—there are so many beautiful things. The premium line is neatly hung, making it easy to choose. The locker room is spacious and the toilets clean. After returning the clothes, the changing rooms have plenty of space as long as return times don't overlap, which is nice. Even as customer numbers grow, they respond straight away. Their hair styling is very skilled and quick too. Great! If you're bringing friends from abroad, there are staff who speak English and Japanese, so there's no pressure, haha.
Excerpt · Translated from Korean Visited
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